Digitally Connected
Connecting your brand with current and potential customers online is the essence of digital marketing. Digital marketing elements can take many forms—emails, landing pages, microsites, and online magazines—each strategically designed to deliver value to your customers.
My Digital Marketing Expertise Includes:
- Marketo Email Campaigns
- Building Responsive Online Magazines, Newsletters, and Annual Reports
- Email Analytics
- CRM-Integrated Event/Webinar Campaigns
- Custom Templates
- HTML/CSS/Bootstrap
- QA Testing
- Internal Intranet Site Development
Events That Inspire
Live events are a vital component of any marketing strategy, providing a powerful way to connect with customers in a meaningful, face-to-face environment. Since March 2020, virtual events have become an essential marketing tool during the COVID-19 pandemic. I have successfully coordinated dozens of virtual events using platforms such as Zoom, GoToWebinar, GoToMeeting, and Teams.
My corporate event expertise includes:
- Custom Registration Websites with Cvent
- Contract Negotiations
- Salesforce Integration
- Pre- and Post-Event Surveys
- Promotional Items
- Golf Tournaments
- Annual Meetings
- Board Meetings
- Live Events
- Virtual Events
- Webinars
- Corporate Dinners
- Sporting Events
Dynamic Swag
Promotional items are a key resource for brand recognition, offering a cost-effective and engaging way to increase exposure for your business. It's essential to curate thoughtful and useful promotional items tailored to each event. Additionally, I created and developed an internal promo store to support the rollout of a new brand.
Some examples of items I curated include:
- Battery chargers
- Stadium Blankets
- Yeti Tumblers
- BBQ aprons with seasoning & tools
- Golf shirts
- Umbrellas
- Flash Drives
- Chelsea Clocks
- Chocolates
- Pens
- Notebooks
- Silicone Popcorn Popper
Skills & Specialties
Brand
Digital
Digital
A company’s brand encompasses the experiences, reactions, and emotions that individuals associate with it. This includes everything from attending a live or virtual event, receiving a promotional item or gift, an employee getting new swag, to receiving an email about a new product—and much more.
What I Provide:
- Curated Promotional Items
- Live and Virtual Events
- Digital Newsletters and Magazines
- Employee Gifts
- Email and Landing Page Templates
- Internal and External Websites
Digital
Digital
Digital
While nothing beats a live, face-to-face event with informational brochures for connecting with your customers, 2020 taught us that virtual events and digital publications can also be highly effective in delivering your message.
What I Can Do:
- Webinars
- Virtual Events with Breakouts
- Digital Newsletters
- Landing Pages
- Digital Magazines and Reports
- Surveys and Polls
- Videos
- Emails
Website
Digital
Website
An effective online presence is crucial for a business’s success, and websites play a key role in any successful digital marketing strategy. Driving traffic to your site and using the right tools to analyze lead behavior will help you optimize the user experience.
What I Specialize In:
- CXS
- HTML/CSS
- Analytics
- Web Design and Development
- Responsive Websites
- Bootstrap
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